OSU College of Optometry

OSU College of Optometry

The Ohio State University College
of Optometry wanted a unique donor recognition system in place to coincide with the opening of a new research facility and children’s clinic.

Eyethink employed optical illusions in a system of playful, graphic plaques that marked rooms and acknowledged the gifts of donors. Reversing out the names on the main donor panel and offsetting it from the wall illustrated the concept of negative space and introduced subtle effects of light and shadow.
  • room signage
  • room signage detail
  • room signage detail
  • donor recognition
  • donor recognition detail